The Punchline project
Campaign intelligence. On-brand generation. An editor that stays out of your way. Built around Brevo.
No templates to pick. No HTML to write. Just results.
Paste your API key. We read your last 6 months of campaigns and learn what works.
Drive sales, announce an event, share news. Pick your goal and we handle the design.
Click to edit, ask for changes, then save straight to Brevo. Done.
Your campaign history, decoded. Which subjects get opens, which content drives clicks, which patterns outperform — all surfaced automatically.
Short subject lines outperform by 2x
Subject lines under 40 characters have a 28% open rate vs 14% for longer ones.
Tell us your goal — drive sales, announce an event, share news. We generate a complete, professionally designed email in your brand style.
Drive Sales
Welcome
Newsletter
Win Back
Click any element to edit inline. Ask for revisions in plain English. When you're happy, save to Brevo as a template or campaign — with A/B testing built in.
Built to work with an existing Brevo account — from campaign history to the final send.
AI email creation is now built into Brevo. The Punchline experience remains here to explore.